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SEO Specialist Job Description 2025: Skills, Roles & Career Outlook

The goal is to improve visibility and attract more local customers in specific geographic areas. Building high-quality backlinks is one of the key elements of off-page optimization. An SEO expert with technical know-how can quickly identify and rectify issues such as broken links, duplicate content, errors, and other technical glitches. The tool can also check whether any technical or user experience issues could be holding your page back. One way you can pinpoint on-page weaknesses and improve your rankings is by using Semrush’s On-Page SEO Checker tool. Next, hit “Search,” and the tool will bring up suggested keywords, their intent, and search volume.

Top AI Search, SEO & Content Trends To Prioritize In 2025

The first step to becoming an SEO expert is reading articles authored by established professionals and following the latest search marketing news to stay abreast of changes in the industry. Keeping up and evolving your strategies is an ongoing responsibility. As you grow in your SEO career, developing your personal brand becomes increasingly important. Showcase your expertise and insights through blogging, speaking at industry events, or participating in online forums. By sharing your knowledge and experiences, you can establish yourself as a thought leader in the SEO community, opening doors to new opportunities and collaborations. Link building is a powerful technique in an SEO specialist’s arsenal.

Stay ahead with the latest updates on search algorithms, trends, and tech impacting your online visibility. So if you optimize your online store/website then it has a high chance to get more potential clients organically. If so, then I can help you to visible your website on the search engine result page. My SEO journey started in 2017 and my first SEO project was for a USA client who has an automobile business.

Customers

  • Whenever you implement a new technique or strategy, dig into the analytics and study the results.
  • That’s why we’re always available so you can reach out anytime with questions or concerns regarding your website.
  • These packages are created after thorough research of the market to ensure that we get the best results.
  • When it comes to SEO, our journey began with the major Panda update back in 2011 and has continued through to the latest Google algorithm in 2024.

Be cautious of extremely low-cost options, as they may use risky tactics that could lead to penalties. While Wix is user-friendly, its SEO features need customization to achieve top results. A deep dive into your website’s current SEO performance to identify strengths, weaknesses, and opportunities.

seo expert

seo expert

Check out this case study to see how optimizing for User Intent boosted organic traffic to one of my pages by 600%. How do you optimize a page when the “keyword” is a picture of a cat? Well, Google searchers are going to “Pogostick” back to the search results, which can hurt your rankings. I’d assume that a rankings improvement (or drop) was due to a change I made. As you can see in this shot of my Google Analytics organic traffic report, variations in your organic traffic happen all the time… even if you haven’t touched your site.

seo expert

✅ 62.3K website visitors through organic search✅ 2.43 million impressions in Google search results✅ Increased visibility and higher customer engagement. Reach targeted audiences on Facebook through engaging content and effective advertising campaigns. With the right combination of knowledge and creativity, we will create a captivating and engaging experience for your audience. However, some basic SEO rules always apply, and we at K2 follow Google’s best practices to ensure our clients will get good results. We never promise 1st position, but we’ll show you the best way to achieve results. Now that you’ve done your homework and came up with a long list of potential SEO Agencies, it’s time to find out whether or not they’re the right fit for you and your business.

Because Google has over 200 different ranking signals, it is difficult to predict how long it will take a website to rank. In my experience, clients typically SEO Anomaly see significant improvement on long tail keywords in the first 90 days and more competitive search terms around 150 days. SEO is a long-term strategy but has consistently proven to provide the best ROI. Google warns it’s unethical for any SEO agency or SEO expert to guarantee you first page or #1 rankings in Google search results.

In my opinion, if Google loves your content and optimization process then your website will rank faster. By the way, there’s no minimum or maximum time limit to rank any website. Everything depends on the content and optimization process.

SEO specialists are in high demand as businesses spend money to generate leads through organic search traffic. The Wix website builder offers a complete solution from enterprise-grade infrastructure and business features to advanced SEO and marketing tools–enabling anyone to create and grow online. SEO (organic) is free traffic, while PPC (Google Ads) is not free and involves paying a cost per click.